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Markets Sporting Goods

Sporting Goods & Recreation Product Displays

Merchandising Sporting Goods and Recreation products are not easy. Each product has its own challenges in this diverse category and the different types of retail through which goods are sold compound the complexity. At Keystone Display, our custom sporting goods display fixtures can be designed and manufactured to your specifications.

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Sporting Goods POP Displays - Retail Display for Sports Equipment

Unique Sporting Custom Displays

The Sporting Goods and Recreation product category includes an interesting mix of products with unique merchandising challenges. Keystone has experience and expertise with some very interesting product requirements. Below are a few examples:

  • Fishing rods:  The size, shape, and center-of-gravity of fishing rods make it difficult to hold and display these products.  Keystone has produced a number of custom pegboard-hanging, gondola-mounted and free-standing displays that effectively display angling equipment
  • Baseball gloves: The unique challenge of displaying baseball mitts is that customers want to try on multiple models and sizes to see which is right for them. Custom features that Keystone has incorporated address customer needs for product visibility and accessibility, and store requirements of product organization and security
  • Tailgating canopies:  Some marketers seek to sell products to impulse buyers.  A critical function of the display that Keystone designed and manufactured for our customers selling pop-up canopies was to draw attention to the product and generate quick in-store sales
  • Concussion preventing mouth guards– Injury and product education materials were incorporated into the display program for this unique product

Sporting Retail Custom Displays

Sporting Goods and Recreation products are sold through many types of retail stores. Displays need to fit each store environment. Keystone has experience producing displays that fit onto the store fixtures of Sporting Goods and Outdoor Retailers as well as other fixtures common in other types of retail that cater to the sport. Here are examples of some of the locations where our displays are in use:

  • Club displays in Golf Pro-Shops
  • Grill and Barbeque Equipment merchandisers in Grocery Chains
  • Paper Target racks at Shooting Ranges
  • Gun Cleaning Product displays at Firearms Stores
  • Hammock displays for Hardware and Home Improvement Stores

We have worked extensively with all types of recreation products. Regardless of your sport, our team has the experience and expertise to help you. 

Sporting Goods Display Examples

floor spinner displays
larger rolling basketball rack
wire paper racks
SHOWCASE AND SHINE

Start Your Project With Keystone Display

Our clients typically have runs starting around 200 displays. However, we are ready to visit with you and learn more about your project and specific needs. Keystone Display uses a unique approach to designing and manufacturing custom displays, from project definition to prototyping to production, executing every step in-house.

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Custom Display Types

Wire Displays

Wire Displays

Wire displays have many advantages over merchandisers made from other materials, which is why wire displays are so popular with marketers and retailers. Not only do wire displays allow products to be visible to customers, but they also limit dust build-up seen with solid materials, like wood and plastic. Much of the wire in wire displays are made from recycled metal. When our displays have served their purpose, the wire can be recycled and used again. Keystone Display designs, engineers and manufactures many types of Custom Wire Displays for a wide array of industries.

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Grid Displays

Grid Displays

Grid displays, including grid walls, are the foundation of many types of wire display designs. Grids function in a variety of applications, including display frames, power panels, shelves, and side panels. Wire grid displays are strong but lightweight, and hold up well in shipping. Keystone Display utilizes automated grid welding technology, allowing us to manufacture grids accurately and cost-effectively. Keystone Display designs, engineers and manufactures many types of Grid Displays for a wide array of industries.

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Metal Displays

Metal Displays

There are many material options for your display program. Each material has its own strengths and weaknesses which make it a better fit for particular products, environments and retailers. Keystone specializes in metal retail displays. This generally refers to merchandisers constructed of wire, sheet metal, or tubular steel. Metal retail displays are usually finished with powder coating or plating to “dress them up” and protect them from the environment.

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Counter Displays

Counter Displays

Counter displays provide premium visibility for product merchandising. They are often the best performing display solutions for products that are purchased on impulse. They have superior return-on-investment characteristics due to their size and simplicity. Keystone has been designing and manufacturing exceptional counter displays for over five decades. We’ve worked with some of the world’s largest and most reputable brands. We work hand-in-hand with our customers, creating result driven campaigns by focusing on cost and functionality.

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Floor Displays

Floor Displays

Floor Displays can be custom-designed to meet many merchandising objectives for product marketers. Whether your needs involve maximizing in-store product inventory, optimizing the use of eye-catching graphics or meeting a functional purpose like serving as a rolling lane blocker, a Floor Display can be your solution. Keystone has expertise in producing custom floor displays from wire, sheet metal, tubular steel, or in most cases, a combination of these materials. Keystone Display designs, engineers and manufactures many types of Floor Displays for a wide array of industries.

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Wall Displays

Wall Displays

Wall Displays can be custom-designed by Keystone to meet many merchandising objectives for product marketers. Whether your need involves utilizing available store space, or providing your retailer with a permanent and accessible merchandiser, a custom wire or metal Wall Display can be your solution. Keystone Display designs, engineers and manufactures many types of Wall Displays for a wide array of industries.

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Shelf Displays

Shelf Displays

Shelf Display is a term that describes a number of custom retail merchandisers. There are Shelf Displays which sit upon store shelves, there are displays which hook into store fixtures and function as shelves, and there are counter and free standing displays designed and built with multiple shelves. Keystone Display has experience and expertise in designing, engineering and manufacturing Shelf Displays across the gamut.

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Hanging Displays

Hanging Displays

Hanging Displays provide many useful options for merchandising at retail.  Most stores have permanent fixtures built with pegboard, slot wall, shelves, gondola stanchions, or H-frame uprights from which Hanging Displays can be mounted. In addition, clever marketers have turned their attention to finding space and position to merchandise in less conventional locations, like cooler doors, utility piping and building supports. These applications make use of unused space or cross-merchandise product with companion items, like croutons with lettuce, or trim nails with wood molding. Hanging Displays are frequently incorporated in these unique applications. Keystone has expertise in designing, engineering and manufacturing custom Hanging Displays for scores of uses, from standard applications like pegboard, to more out-of-the-box challenges, like warehouse rack I-beams.

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Equipment Displays

Equipment Displays

Equipment Displays provide an excellent return on investment for marketers of high value equipment.  Merchandising equipment through the use of a display brings attention to the product and its features and benefits. Equipment Displays are especially popular in showrooms including welding distributors, rental stores, specialty tool and fastener (STAFDA) dealers, HVAC wholesalers and paint stores.  These retail outlets draw discriminating professionals who are looking to invest in equipment that supports their trade. Displays that highlight equipment capabilities and advantages help these craftsmen make buying decisions. Keystone has experience in producing equipment displays from wire, sheet metal, tubular steel or a combination of these materials.

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Rolling Retail Metal Displays

Rolling Retail Metal Displays

Rolling Displays provide a flexible way to merchandise products in retail settings. Rolling Displays are popular in show rooms, hardware and home improvement stores, grocery outlets and specialty stores.  Because store layouts are becoming more dynamic, Rolling Displays provide retailers with options for product placement to match selling cycles and seasons.

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Hand Sanitizer Stands

Hand Sanitizer Stands

Keystone Display has been designing and manufacturing first-class, custom displays and merchandisers for over 70 years. Since the outbreak of the COVID-19 pandemic, we have used our finely tuned capabilities to create and customize hand sanitizer stands of all shapes, sizes, and functionality. We have worked with some of the largest brands in the world, as well as smaller, regional wholesalers and retailers. No matter what, we are always committed to providing our customers with the highest quality product for the best possible price. Whether in need of a system for hand sanitizer or alcohol wipes, manual or automated dispensers, countertop or freestanding units, we can design, engineer, and manufacture the solutions that best fit your Company’s needs.

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7 Step Development Process

Project Definition
Concept Development
Preliminary Pricing
Presentation Design
Engineering Development
Final Pricing
Product Distribution
View the Full Process
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Illinois Office
  • 11916 Maple Avenue Hebron, IL. 60034-0427 USA
  • Phone: (815) 345-3137
  • Fax: (815) 648-4248